Building a website in 2024 is more accessible than ever, but the true cost can vary widely depending on the platform you choose and the features you need. Whether you’re considering WordPress, Shopify, or Wix, it’s important to understand what you’re really paying for—both upfront and over time.
1. WordPress Website Costs
WordPress.org is free to use, but you’ll need to pay for hosting and other optional services. Here’s a breakdown:
- Domain Name: $10–$20/year
- Hosting: $40–$100/year for basic plans
- Themes: Free to $100 (one-time or yearly)
- Plugins: Many are free; premium options range from $10 to $200
- Development (optional): $200+ if hiring a professional
Total: As low as $50/year if self-managed, or $300+ for a custom-built site.
2. Shopify Website Costs
Shopify is a hosted eCommerce platform with set pricing tiers. Here’s what you’ll likely pay:
- Monthly Plan: $39–$399/month depending on features
- Transaction Fees: 2.0% unless you use Shopify Payments
- Apps: Many are paid, from $5 to $100+/month
- Theme: Free or $150–$350 (one-time)
Total: $500 to $5,000+ annually depending on store size and features.
3. Wix Website Costs
Wix offers website plans for both personal and business use. Costs include:
- Website Plan: $16–$45/month
- Domain: Free for the first year, then $14–$20/year
- Apps: Some are free; others are subscription-based
- Premium Templates: Limited, mostly included with plans
Total: Around $200–$600/year for most small business sites.
Hidden and Ongoing Costs
Beyond basic setup, here are other costs to consider:
- Maintenance and updates (WordPress especially)
- Marketing tools and email integrations
- Custom development and design
- Security upgrades and backups
Which Platform Offers the Best Value?
WordPress: Best for flexibility and low long-term costs if you’re comfortable managing your own site or hiring help.
Shopify: Excellent for online stores, but expensive as your needs grow.
Wix: Affordable for basic websites, but limited scalability and customization.
Conclusion
In 2024, building a website can cost anywhere from $50 to several thousand dollars annually, depending on your platform and goals. WordPress remains the most cost-effective and scalable option for users who want control and flexibility. Do the math, compare features, and choose the platform that fits your budget and vision best.
